Tag Archives: Scale

Broadsides – Katie Malberg

Posted on November 4, 2014 by Katie Malberg

This broadside was a “Switcheroo” for an annual Broadsided Press feature, where writers create works in response to a piece of visual art. Poet Philip Schaefer and Painter Maura Cunningham were the creators of this broadside. As can be inferred, … Continue reading →

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Broadsides- Megan Thompson

Posted on November 4, 2014 by Megan Thompson

From reading Kyle Schlesinger’s essay about broadside the image below is an example of the earliest versions of a broadside. A broadside one large one sided page. It just so happen that broadsides are used to inform others of what … Continue reading →

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Helvetica – Katie Malberg

Posted on October 21, 2014 by Katie Malberg

Out of the many examples of the Helvetica typeface to choose from, I chose the cover of my Geology textbook as an example.  The title, Essentials of Geology, rests along the rocks  in capital letters with a high x-height. “Geology” … Continue reading →

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Helvetica – Rashaad Siddick

Posted on October 21, 2014 by karacing

The Fedex logo is a great example of showcasing Helvetica text face. The scale is consistent between the “F” and the “E” while the rest of the word is matched to scale with one another. The legibility of the text … Continue reading →

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Helvetica – DJ Marriott

Posted on October 21, 2014 by dolmaine

I decided to choose the Target sign because from what I have seen it utilizes the Helvetica font the best. The size (height and width) is as large as the Target icon and I personally think it looks more symmetrical … Continue reading →

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Blog #5: Helvetica- Stephanie Jones

Posted on October 21, 2014 by stephaniejones11

This sign is for the McDonald’s drive-thru. “McDonald’s” and “Drive-Thru” both use the type face Helvetica. Helvetica is the typography that focuses on the white space in between. After the war in 1950, typography designers changed their styles to more … Continue reading →

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Helvetica – Lacey Kido

Posted on October 21, 2014 by laceykido

While this is not the image personally taken (iPhone camera failure created a blurry image and a clear image was needed) it is of the same things I’d noticed thanks to Walmart and my excessive time spent there since my … Continue reading →

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Helvetica – Ashley Davis

Posted on October 21, 2014 by ashleykdavis

The above sign is used on the fence surrounding the bear cages on campus. Although the body of the sign doesn’t use Helvetica as a font, the bolded danger part does; and that’s a reason why I chose to use … Continue reading →

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