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Tag Archives: background
Helvetica – Rashaad Siddick
The Fedex logo is a great example of showcasing Helvetica text face. The scale is consistent between the “F” and the “E” while the rest of the word is matched to scale with one another. The legibility of the text … Continue reading
Posted in Fall 2014 Archive (336)
Tagged abstract, asymmetry, background, figure/ground, geometric, helvetica, Helvetica 336 Fall 2014, representational, Scale, symmetry
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