Category Archives: Archives

In terms of artistic style, Walk Off The Earth loves to do things a bit differently in the current times. The piece itself makes good use of the negative space by inserting lyrics from the various songs included. This is … Continue reading →

When thinking about a visual example that primarily uses typographic elements, I immediately thought of Vitamin Water. Their brand is immediately recognizable because of their consistent use of the same typographic elements  and use of positive and negative space. Their consistently … Continue reading →

The cash I find most visually appealing comes from our northern neighbor, Canada. The bill pictured on the left is the 2004 version of the $20 bill featuring a portrait of Queen Elizabeth – a more updated version was released … Continue reading →

In Zhang’s poster she designed for the 2o15Harbin Design Week, the viewer is initially captivated by the contrast of the black and white of the poster, or the positive and negative spaces, creating balance in the composition. Then, the viewer begins to question what is the … Continue reading →

This visual example shows an ambiguous relationship between the figure/ground. The figure is enmeshed with the ground making it difficult for the viewer to immediately find a focal point of the piece which lacks discernible dominance. There is much less … Continue reading →

I chose to analyze this image of a face contracted out of words. I thought the figure ground of the white words against the black space highlighted the features of the face, like the lips, nose, and eyes. The negative space … Continue reading →

This is an old Paramore album cover. The white space, or negative space, registers as the background. The figure is the black text scattered around, but the main figure is the orange “Riot!” because that’s the first place the viewers … Continue reading →

If I was to choose a printed bill that I find inspiring it would have to be the American Hundred with Benjamin franklin. There are currently around 7.4 billion newer versions of the hundred dollar bills out there and it … Continue reading →

This poster is a great representation of what typography is, as this poster does a great work with the STABLE FIGURE/GROUND relationship. When taking a first glimpse of this poster there is lots going on, its overwhelming, and the bleed is about … Continue reading →

While going through the reading and thinking about the idea of a text using the Figure/Ground concept, the first thing that came to mind happened to the Washington State University logo, that we see constantly along campus. Why though? Well … Continue reading →